Privacy Pollcy

CANTA BEAUTY LIMITED (“we”, “our”, or “the Company”)—with our office at RM D07, 8/F Kai Tak Fty Building, No. 99 King Fuk Street, San Po Kong, Hong Kong; phone: +852 9435 8464; email: Canta0111@outlook.com —prioritizes the protection of your personal information. This Privacy Policy explains how we collect, use, store, and safeguard your data when you visit our Shopify store, purchase women's clothing, create an account, or interact with our services. By engaging with our platform, you consent to the practices outlined below.
1. Information We Collect
We only gather personal data that is necessary to deliver and improve our services. The information we collect falls into the following categories:
1.1 Personal Identification & Contact Data
  • Order-Related Information : Full name, email address, phone number, shipping address, billing address, and payment details (eg, credit card numbers—processed exclusively through secure third-party payment gateways like Shopify Payments or PayPal; we do not store complete payment credentials).
  • Account Data : If you create a store account, we collect your chosen username, encrypted password, saved shipping/billing addresses, and size preferences (eg, “US 4” for dresses, “M” for tops) to streamline future purchases.
1.2 Usage & Technical Data
  • Browsing Information : Device type (eg, iPhone, laptop), web browser (eg, Chrome, Safari), IP address, operating system, referral source (eg, Google search, social media link), pages viewed (eg, product listings for “summer dresses”), time spent on each page, items added to cart (even if not purchased), and search queries (eg, “cotton blouses”).
  • Transaction History : Details of your past purchases (item names, quantities, prices, order dates, shipping methods) to maintain order records and support returns/exchanges.
1.3 Voluntary & Feedback Data
  • Communications with our team (eg, emails about order issues, chat messages asking for sizing advice, survey responses about our clothing or service).
  • Opt-in information (eg, consent to receive promotional emails about new collections or discounts).
2. How We Use Your Information
We use your personal data for legitimate purposes that align with your interaction with our store:
  • Process & Fulfill Orders : Verify your purchase, arrange shipping via our courier partners, send order confirmations and delivery tracking updates, and handle returns or exchanges.
  • Communicate with You : Respond to your inquiries (eg, answering questions about fabric care), share important service notices (eg, “your order has been delayed due to customs”), and send promotional content (only if you've opted in—you can unsubscribe at any time).
  • Personalize Your Shopping Experience : Recommend products based on your browsing history or past purchases (eg, “you viewed this dress—you may also like these skirts”), remember your saved addresses and size preferences for faster checkout, and tailor our store's content (eg, highlighting plus-size options if you've purchased them before).
  • Improve Our Services : Analyze usage data to optimize our Shopify store's navigation (eg, making it easier to find “workwear”), refine our clothing collections (eg, increasing stock of popular styles), and enhance customer service (eg, addressing common complaints about sizing).
  • Protect Our Business & Users : Detect and prevent fraudulent activities (eg, blocking orders with suspicious payment details), secure our platform against data breaches, and comply with legal requirements (eg, retaining order records for tax purposes).
3. Data Storage & Security
We implement industry-standard security measures to protect your personal information from unauthorized access, disclosure, or alteration:
  • Encryption : Sensitive data (eg, passwords, payment information) is encrypted using SSL/TLS technology—you can confirm this by checking for the “https://” prefix and padlock icon in your browser's address bar.
  • Restricted Access : Only authorized employees (eg, customer service representatives, order processors) with a valid business need (eg, fulfilling your order) can access your personal data. All employees receive training on data protection.
  • Data Retention : We store your data only for as long as necessary:
  • Order and payment records are retained for 7 years (as required by Hong Kong tax laws).
  • Account data (eg, saved addresses) is kept until you delete your account or request data erasure.
  • Promotional email consent is stored until you unsubscribe.
  • Secure Disposal : When data is no longer needed, we securely delete it (eg, wiping electronic records) or anonymize it (so it can no longer identify you).
4. Sharing Your Information with Third Parties
We never sell, rent, or trade your personal information to third parties for marketing purposes. We only share your data with trusted partners who assist us in operating our store, under strict confidentiality agreements:
  • Payment Processors : Third-party services like Shopify Payments or PayPal to process your payments securely. These providers do not share your payment details with us beyond confirming a successful transaction.
  • Shipping Partners : Courier services (eg, Hong Kong Post, SF Express) to deliver your orders—we only share your name, shipping address, and phone number (to allow delivery notifications).
  • Analytics Tools : Services like Google Analytics to analyze browsing data (eg, how many users visit our “dresses” page). These tools collect non-identifiable data (eg, IP addresses are anonymized) and do not link to your personal information.
  • Email Service Providers : Platforms like Mailchimp to send promotional or transactional emails (only if you've opted in). These providers are prohibited from using your email address for their own purposes.
  • Legal Authorities : We may disclose your data if required by law (eg, responding to a court subpoena) or to protect our legal rights (eg, investigating fraud or copyright infringement).
5. Your Rights Regarding Your Data
Under applicable data protection laws (including Hong Kong's Personal Data (Privacy) Ordinance), you have the following rights:
  • Access : Request a copy of the personal data we hold about you (eg, your order history, saved addresses).
  • Correction : Ask us to update or correct inaccurate data (eg, changing your saved shipping address).
  • Erasure : Request the deletion of your data (eg, deleting your account and all associated records) if it is no longer needed or if you withdraw your consent.
  • Opt-Out : Unsubscribe from promotional emails by clicking the “unsubscribe” link at the bottom of any email, or contact us to stop other non-essential communications.
  • Data Portability : Request a copy of your data in a structured, machine-readable format (eg, a CSV file of your order history) to transfer to another service provider.
To exercise these rights, please contact us via email ( Canta0111@outlook.com ) or phone (+852 9435 8464). We may ask you to verify your identity (eg, providing your order number or answering a security question) to protect your data, and will respond to your request within 30 days.
6. Updates to This Privacy Policy
We may revise this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements (eg, new data protection laws). The updated policy will be posted on our Shopify store with a “Last Updated” date at the top. Your continued use of our store after the update takes effect means you accept the revised terms. We recommend reviewing this policy periodically.
7. Contact Us
If you have questions, concerns, or requests about this Privacy Policy or how we handle your personal data, please reach out:
  • Office Address: RM D07, 8/F Kai Tak Fty Building, No. 99 King Fuk Street, San Po Kong, Hong Kong
  • Phone: +852 9435 8464